Cupra Ateca

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CUPRA Ateca – the first model to be launched under the new brand.

The sophisticated design boasts sporty yet elegant features including CUPRA body styling, exclusive diamond cut alloy wheels, glossy black exterior details, and the striking new CUPRA logo and lettering. Offering the precision and sportiness expected of a CUPRA, this car will give customers a unique proposition: high performance and sporty design combined with the practicality of an SUV in a simple and affordable package.


The CUPRA Ateca SUV has won the inaugural Sports SUV of the Year category at the 2019 What Car? Awards at a ceremony in London in early 2019.

Judges commended the CUPRA Ateca for its unparalleled fun factor versus its more expensive rivals, costing thousands less than its rivals! Click Here to read the full report.

CUPRA Ateca SUV has won the inaugural Sports SUV of the Year category at the 2019 What Car? Awards at a ceremony in London.

The CUPRA Ateca’s 2.0 TSI engine delivers 300 PS and 400NM of torque.This technologically advanced engine works with a newly designed Otto Particulate Filter System to fulfil the latest Emission Legislations.This engine comes with a powerful sound, and is equipped with a newly developed DQ381 7-speed DSG gearbox that has been developed to offer sportier gearbox feel with faster, smoother and more precise changes. The gearbox’s development has been modified to combine excellent performance with efficiency.

The CUPRA Ateca comes with the 4Drive traction system which analyses road conditions in real time, including the speed of the car, speed of each wheel, the steering wheel position, and the driving style or mode to quickly and progressively deliver power at each moment to the necessary wheels. The 4Drive system is optimised to work together with all the driving modes: Normal, Sport, Individual, Snow, Off-Road and, of course, the CUPRA mode. When selecting the CUPRA mode in the Drive Profile, the engine reacts immediately with a refined sound, and the adaptive suspension (Dynamic Chassis Control) setup is adjusted to give a sportier edge to the car.

Design – powerful and impressive details

The CUPRA Ateca offers a striking exterior look. At the front, its upper grille features a honeycomb effect with the new CUPRA logo in the centre. The CUPRA letters are in matt aluminium on the lower grille. The black brake callipers, a sporty rear bumper, the copper CUPRA logo on the boot, the four exhaust pipes on the edge of the rear diffuser and exclusive 19” diamond cut alloy wheels with the CUPRA logo all enhance the sportiness and elegance of this unique and dynamic SUV.

Glossy black details are a constant on the exterior of the CUPRA Ateca: the roof rails, wing mirrors, window frames, side mouldings, wheels, front grille, front and rear diffusers and spoilers. Other elements bring out the exclusive personality of the car; the welcome light that shines the CUPRA name and logo onto the ground. There are six exterior body colours available: Energy Blue, Velvet Red, Brilliant Silver, Rodium Grey, Magic Black and Nevada White.

The CUPRA Ateca offers a striking exterior look that instantly distinguishes it as a high-performance vehicle. It exudes confidence and leaves no doubt that the the CUPRA Ateca is an extremely dynamic SUV.

At the front, its upper grille features a honeycomb effect on the inside with the new CUPRA logo at its centre, reinforcing its lineage. On the lower grille the CUPRA name sits subtely and is finished in matt aluminium, just above the exclusively designed bumper.

The CUPRA Ateca’s highly sculptured front end continues with the signature full-LED headlights, which not only offer tremendous luminance but also underscore the SUV’s broad, muscular stance and purposeful appearance. As soon as you unlock the doors, LEDs in the exterior mirrors illuminate the area close to the door sills, projecting the CUPRA’s logo and lettering onto the ground.

A small number of options will be available including a Comfort & Sound Pack featuring BeatsAudio sound system and Advanced Driving Assistance Pack; Design Pack (with 20” Diamond cut copper alloy wheels and Brembo brakes); panoramic roof and tow bar. For Q1 next year, 25 CUPRA specialist dealers will offer a more tailored experience to CUPRA customers, although the model can be ordered from any SEAT dealer.

The standard equipment in the CUPRA Ateca is oriented towards three basic principles: technology, design and safety. That is why systems such as the keyless entry and start system, wireless charger, 8” touchscreen navigation system plus, dynamic chassis control and park assist all come as standard

Interior – practicality and luxury as standard

Once inside, the CUPRA Ateca’s interior exudes a combination of driver-focus, comfort and refinement, and the perception of a vehicle designed to meet the highest performance targets, while at the same time is able to carry its occupants in complete comfort.

The CUPRA logo is embossed on the floor mats, the key and the multimedia system touchscreen when the engine is started.

The door panels are upholstered in Alcantara®, with the CUPRA lettering illuminated on an aluminium plaque, standing proud on the door sills. The sports seats are also upholstered in Alcantara®, in black with copper stitching, with a carbon fibre effect covering the sides.

When cocooned in the driver’s seat, the driver will also see the copper stitching continue on the sports leather steering wheel, which also houses the CUPRA logo embossed at its centre, and gear knob. The pedals are finished in aluminium to complete the feeling of being in control of a special vehicle.

Elsewhere in the cabin, the high-end feel continues with the climate control air vent frames finished in silver or gloss black as an optional, as is the central console which houses the drive select control system and gear shifter.

Directly in front of the driver is the digital cockpit that provides information in the clearest of forms thanks to its crisp, high-resolution display, supported by the 8-inch touchscreen navigation system plus. Both of which help affirm the sense of refinement.

CUPRA is a special brand for unique people designed to captivate customers looking for what the new brand has to offer: Uniqueness, Sophistication and Performance. The time has come for car lovers to get involved with a new brand that meets their expectations.​

SMC Motor Group & SEAT UK have taken steps to ensure that all the product information and pricing ("product specification") featured on this website is accurate and up-to-date. However, the product specifications contained on this web site are for information purposes only, as our products are continually updated and SEAT UK reserves the right to change the product specifications at any time without notice. Therefore all product specifications should be confirmed with SEAT UK or an authorised SEAT Dealer. If you require any specific feature you must consult SEAT UK or an authorised SEAT Dealer who are regularly updated with any changes in product specification. Images and photographs on this site are for general guidance only. They do not necessarily illustrate the UK specifications of the cars or any other products. Please note - some images may show left-hand drive models, not available in the UK.

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